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Digital Marketing

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Why do many businesses not spend on SEO as they spend on paid ads?
Posted inDigital Marketing

Why do many businesses not spend on SEO as they spend on paid ads?

Understanding the Disparity Between SEO and Paid Advertising Budgets Among Businesses In the realm of digital marketing, businesses often grapple with the decision of allocating their budgets effectively between search…
Posted by Unlimited October 19, 2026
2021 Facebook Ads campaign blueprint. Here’s what I do to generate 4 to 8x ROAS from Facebook Ads
Posted inDigital Marketing

2021 Facebook Ads campaign blueprint. Here’s what I do to generate 4 to 8x ROAS from Facebook Ads

Effective Facebook Advertising Strategies Post-iOS14: A Comprehensive Campaign Blueprint for Maximizing ROAS in 2021 The landscape of Facebook advertising has significantly shifted following the iOS14 privacy updates, prompting marketers to…
Posted by Unlimited October 19, 2026
Basic Media Buying On Facebook Ads Is Dead. ( Lessons After Spending $10M+ In Facebook Ads In 2024)
Posted inDigital Marketing

Basic Media Buying On Facebook Ads Is Dead. ( Lessons After Spending $10M+ In Facebook Ads In 2024)

Reevaluating Media Buying Strategies for Facebook Ads in 2024: Lessons from Over $10 Million in Ad Spend As the digital advertising landscape continues to evolve at an unprecedented pace, industry…
Posted by Unlimited October 19, 2026
The real cost of a “cheap website” (from someone who rebuilds them for a living)
Posted inDigital Marketing

The real cost of a “cheap website” (from someone who rebuilds them for a living)

Understanding the Hidden Costs of a "Cheap Website": Insights from a Web Development Professional In the digital age, a business’s website often serves as its primary face to the world.…
Posted by Unlimited October 19, 2026
Do certifications actually help in getting a digital marketing job?
Posted inDigital Marketing

Do certifications actually help in getting a digital marketing job?

The Role of Digital Marketing Certifications in Securing a Job: Do They Make a Difference? In the rapidly evolving landscape of digital marketing, professionals frequently encounter a plethora of certification…
Posted by Unlimited October 19, 2026
UPDATE: 3-month learning plan to land my first marketing internship (GOT HIRED BY A SaaS STARTUP, YAY!)
Posted inDigital Marketing

UPDATE: 3-month learning plan to land my first marketing internship (GOT HIRED BY A SaaS STARTUP, YAY!)

From Learning to Landing: How a Strategic 3-Month Digital Marketing Plan Led Me to My First SaaS Internship Embarking on a career in digital marketing can feel daunting—especially without a…
Posted by Unlimited October 19, 2026
My First Course On Design for Digital Marketing
Posted inDigital Marketing

My First Course On Design for Digital Marketing

Embarking on a New Journey: Completing My First Course in Digital Marketing Design After six months of dedicated effort and continuous learning, I am excited to share that I have…
Posted by Unlimited October 19, 2026
The Best Non-Marketing Books for Marketers
Posted inDigital Marketing

The Best Non-Marketing Books for Marketers

Expanding Horizons: Top Non-Marketing Books That Can Enhance Your Marketing Practice In the dynamic world of marketing, continuous learning is essential. With an abundance of industry-specific books covering topics like…
Posted by Unlimited October 19, 2026
Possibly Unpopular Opinion… 2 years later, GA4 is slower than Universal Analytics, and not all that impressive
Posted inDigital Marketing

Possibly Unpopular Opinion… 2 years later, GA4 is slower than Universal Analytics, and not all that impressive

Evaluating Google Analytics: A Comparative Perspective on GA4 and Universal Analytics After Two Years Since 2015, many digital professionals and website owners have relied on Google Analytics (GA) to monitor…
Posted by Unlimited October 19, 2026
90% of Users Prefer Organic Search results Over PPC Ads
Posted inDigital Marketing

90% of Users Prefer Organic Search results Over PPC Ads

The Preference for Organic Search Results Over Paid Advertising: What Marketers Need to Know In the digital marketing landscape, paid search advertising—particularly Google Pay-Per-Click (PPC) campaigns—remains a dominant force. These…
Posted by Unlimited October 19, 2026

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